7 Deadly Sins that Kill Companies – Part 5: Complexity

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By Marti Nyman, Think. Act. Grow

“For the 5th deadly company killer we now turn to that old devil that haunts companies of all sizes, industries and age. The slow death. The uninvited guest. The scourge of all organizations, bane of product development teams and the pool from which unmeasurable customer dissatisfaction flows.

I’m talking about complexity.

Like a corporate cancer, it doesn’t discriminate. It feasts upon the 100 year old industrial giant with the same zeal that it applies to a 2 year old startup. It arises from both good intention as well as pure negligence. And like a runaway fusion reactor, once it gains inertia, it becomes very, very difficult to stop, never mind trying to undo.”

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