UnitedHealthcare launches $60k open innovation tech challenge

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LAS VEGAS (Jan. 10, 2013) UnitedHealthcare announced at the 2013 International Consumer Electronics Show (CES) an open innovation initiative that invites people around the world to submit new solutions that will enhance the health system and help people lead healthier lives.

The “Breakthrough Health Tech Challenge” aims to tap the creativity of innovators worldwide, both within and beyond the health care industry, to bring concepts and solutions that help address some of the greatest challenges facing the health system. This “crowdsourcing” challenge seeks ideas on how common consumer technologies or devices, including video game systems and mobile phones, can be used in new ways to serve people by helping them address their chronic conditions such as diabetes, heart disease and obesity.”

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