thedatabank releases social CRM for nonprofits

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thedatabank, inc., a Minnesota based company, has released a fully integrated SocialCRM, as part of its nonprofit constituent management system. It includes tools for social media tracking, reporting, customized scoring, as well as a social dashboard.

SocialCRM provides nonprofits with valuable data that can be used as search, selection, and targeting criteria for direct fundraising and marketing campaigns. The tool focuses on turning followers and likes into real supporters of the organization, which is key to long term growth and sustainability.”

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