Sartell-based NativeX lays off 45 employees, including 28 locally

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By Kevin Allenspach, St. Cloud Times

“SARTELL — A Sartell-based company that recently rebranded to better align it with increasing growth in native advertising on mobile devices has gone through another restructuring — this one leading to 45 layoffs.

Before the move, NativeX had more than 170 employees working at offices in Sartell, Minneapolis and San Francisco. NativeX CEO Andy Johnson said Tuesday the changes eliminate 28 jobs in Sartell, eight in Minneapolis, three in San Francisco and six people who worked remotely.”

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