Minneapolis Analytics SaaS Venture Optimine is Raising More Cash

OptimineMinneapolis analytics startup Optimine Software has picked up another $2.2m, according to disclosure filed earlier this month.

Optimine has raised approximately ~$20m since 2008 inception through a series of rounds from backers like Hummer Winblad Venture Partners + Zetta Venture Partners in San Francisco and Calumet Venture Fund of Madison.  Early known Minneota angel investors include Ryan Weber and Mark Marlow.


Last year the board shuffled and the former President of Digital River, Tom Donnelly, replaced Jim Moar as CEO. This year, they moved from St. Paul to Minneapolis’ North Loop neighborhood to accomodate an estimated 50 local employees.