What’s old is what’s new. Or at least, what’s new is what’s happening for the old.
We are about to experience a massive demographic shift in the United States such that by 2050, senior citizens will make up 20% of the population.
Our nation, still young itself on the world stage, has never focused on the needs of the aging as much as other cultures have. Marketers, product developers, and software developers have seen those 18-30 as the drivers of demand and innovation.
Well, the change is coming.
Kathryn Roberts is President and CEO of Ecumen, a 4,000 employee senior services non-profit based in the Twin Cities. She has recognized this as the opportunity that it is and aims to better serve this emerging market by leading with an open focus on innovation and technology. Ecumen re-branded in 2004 and since shifted primary focus from nursing homes to senior housing — now routinely engaging with the tech industry to look for ways to improve the life of its clients.

If you have to ask who
Born in India,
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Author: Casey AllenGood for you... congratulations! The Twin Cities is a great place to lead this charge. If you can ...
Author: Darren CoxCongrats, Heroic!
Author: Dana SeversonJustin and team rock.
Author: GraemeThickinsCan you elaborate on that?
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