By Dana Severson, Twin Cities Business
“But, no matter the reason, Minneapolis (or Minnesota for that matter) is indeed a great bicycling community. So great in fact, it has one of the highest number of bicycling commuters in the country.
Of course, with so much interest in bicycling, you would assume it would breed innovation. And your assumption would be correct. One of those innovations comes from Minneapolis cyclist and entrepreneur, Matt Bauer. Frustrated with the existing bike computers on the market, Bauer created Pedal Brain.”
“The iPhone is proven as a way to fill time, from making posts on social networks to playing silly games. Now, some entrepreneurs hope to add to its more practical uses, enabling it to monitor health and prevent disease.
Local companies are in the process of developing a new generation of iPhone accessories to help prevent heart disease, measure the temperature of food and determine whether you’re exercising to your fullest potential.”
“MINNEAPOLIS, Minnesota– Despite its name, Pedal Brain LLC’s ambitions far exceed mere bicycles. In fact, just replace “Pedal” with “Health” and you start to better understand what this angel-backed start-up wants to do.
The company recently struck a deal with HED Cycling Products USA in Shoreview to sell a software system that records real time data like speed, power, and heart rate from bike-mounted sensors and view the information on an iPhone or website. Pedal Brain has already raised $250,000 from angel investors, about half of its Series A round.”
Listen to the TECHdotMN podcast with Matt Bauer, Founder, Pedal Brain LLC
Part I
- ArtsApp – (1:14) Like Monster.com for artists to submit multimedia (Dejen Tesfagiorgis)
- Reliacloud – (10:23) A cloud computing platform that allows people to build scalable computing infrastructure on demand (Jason Baker, VISI)
- Pedal Brain – (18:50) Advanced cycle computer based on the iPhone platform combined with web-based data analysis (Matt Bauer)
- MinuteBids – (29:25) An online bidding platform that makes it easy for property managers/owners to request and get bids for their property maintenance needs from top rated service providers (Jon Coudron)
- Pedalr – (37:37) A many-to-many market place for people who love bikes (Andrew Korf)
Videography & Livestreaming Services By:
Part II
- MobileRealtyApps.com – (00:01) Custom branded MLS home search apps for realtors on iPhone and Android (Aaron Kardell)
- MileMarker – (10:00) Helps organizations capture ideas and prioritize them, making it easier to understand what to work on first (Bill Galfano)
- Live Information Manager for Business – (19:43) Connects employees of an organization to their data and each other from anywhere in the world, all from within a single workspace (Roger Peters)
- Mobile Roots – (28:41) Customized iPhone applications for campaigns (Lynn Smith)
- WebSlide – (35:32) Provides you and your clients with a private, secure, easy-to-use system for uploading, sharing, and collaborating on designs without ever leaving your browser (Paul Armstrong)
Pedal Brain is a real time cycling computer, training website and coaching platform invented by Minnesota technologist Matt Bauer. The product was publicly unveiled about one week ago and has already caught a multitude of national press including TechCrunch, Gizmodo, Engadget, and Pioneer Press. Great to see such a promising local startup coming hot out the gate!
Join TECHdotMN as we chat with Matt for 20 minutes about Pedal Brain and tech entrepreneurship in Minnesota.
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