ProductTank Twin Cities


As product managers, designers, and user experience professionals, we're expected to be experts in empathy. But where does empathy come from? Exciting research from such disparate fields such as nursing, law, and comedy tells us what we may have suspected: empathy relies on resiliency. If we're not secure in ourselves, we cannot be truly empathetic. What's worse, when we begin to experience burnout, we project our biases and insecurities onto our customers and users...and we don't know we're doing it. In other words, introspection is the key to extrospection.


1300 Quincy St NE
Minneapolis, MN