Target to offer virtual gift cards stored on cell phones



By Finance and Commerce

“The Minneapolis general merchandise retailer announced Monday that buyers can save gift card-related information in an account on the mobile website and use their Internet-capable phones to retrieve the barcode during checkout.

The company also said that it is the first major retailer to deploy the point-of-sale mobile technology that allows barcodes to be scanned straight from a mobile phone in all of its stores around the country.”

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