Pedal Brain: the future of digital health care?



By Thomas Lee, MedCity News

“MINNEAPOLIS, Minnesota– Despite its name, Pedal Brain LLC’s ambitions far exceed mere bicycles. In fact, just replace “Pedal” with “Health” and you start to better understand what this angel-backed start-up wants to do.

The company recently struck a deal with HED Cycling Products USA in Shoreview to sell a software system that records real time data like speed, power, and heart rate from bike-mounted sensors and view the information on an iPhone or website. Pedal Brain has already raised $250,000 from angel investors, about half of its Series A round.”

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Listen to the TECHdotMN podcast with Matt Bauer, Founder, Pedal Brain LLC