MHTA on honoring our past and building toward the future through Tekne Awards



By Peter Lindstrom, via Finance and Commerce

“Have you ever heard your business described as the “best-kept secret in town?” Plenty of organizations of all sizes use exactly those words when referring to the good works their organizations and products perform. For some, it has become a mantra.

For whatever reasons, Minnesotans have a tendency to undersell ourselves. We’re too proud or too humble, too understaffed or too overwhelmed by day-to-day survival to promote our organization’s true value.”

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