Kleiner-Backed RedBrick Health Raising (Another) $15m
Minneapolis-based health technology and services startup RedBrick Health recently disclosed intent to raise a $15m series D equity round, according to a document filed with the SEC last week.
The company’s health engagement platform “blends a fresh, personalized consumer experience, impactful social networking tools and rewards that link individual financing to healthy behaviors.”
The filing indicates that $5m has been initially secured; Highland Capital Partners in Lexington, Massachusetts and Newport Beach fund Versant Ventures are named related parties, amongst others.
Launched in 2006, the startup pulled $15m in VC (presumably series B) later that year, followed by a $15m C round led by Kleiner Perkins Caufield & Byers in April 2009. This fourth round of financing would raise RedBrick’s capitalization to over $45m, if and when completed.
Last fall, the company vaguely announced acquiring Social Kinetics out of San Mateo, CA — a stealth mode health engagement technology company founded by ” a few guys with security clearance” developing an “artificial intelligence – wellness assistant” with funding from DARPA.
RedBrick isn’t the only Minnesota health IT mover lately, as Healthsense in Mendota Heights also reported last week plans to raise $1.2m , although no amount is shown as actually funded…