Via News Release
“Minneapolis, Minnesota, November 30, 2011–W3i, a leader in monetization and user acquisition services for mobile apps, announced today the launch of the $10 Million AppX Game Developer Marketing Fund. The goal of the marketing fund is to accelerate user growth for up-and- coming mobile social game developers by aiding in their user acquisition financing.
iOS and Android game developers’ goal is to drive user acquisition of mobile games accelerating the growth of active users. This fund reinforces W3i’s commitment to iOS and Android game developers to help them compete with AAA competitors thus accelerating their path to profitability.”