Beta Byte: TwinkleTrail



TwinkleTrail Beta Byte is a new series for the early stage tech that lies somewhere between idea and traction. Exciting. Awkward. Raw.  Are you in this phase?

What is the name of the company and/or product?

Twinkle Trail

What is the customer value proposition/ what business problem is being solved?

Finding and sharing the locations of holiday light displays.

What is the vision?

To be the best way to discover and visit holiday lights.

When did development start?

About a year ago.

Who is on the team?

Nicholas Kreidberg, Mitchell Hislop, Mykl Roventine & Pete Barry

What is the target “launch” date?

Before Christmas

What is your greatest strength?

The ability to help people find holiday lights near them.

What is your biggest weakness?

The inability to edit those locations, and to upload photos directly to the site. (This is being worked on).

What is the specific technology or combination of technologies, framework, languages, etc. that makes this thing run? Is there any IP?

It is a PHP app built on CodeIgniter, with jQuery and Meow.js. Its basically a mashup on top of Google Maps.

What is the a revenue model?  How big is the market?

The goal of this is just to have fun, and build something useful. Sure, we have ads, and will gladly explore other opportunities, those are all icing on the cake.

What is one resource you could use that would take this to the next level?

People with the time to help develop it further.

Is there anything else you would like to add?

Happy Holidays!