Beta Byte: inSphere



inSphereBeta Byte is a series sponsored by LaunchRock for that early stage tech found somewhere between idea and traction. Equally exciting as it is raw. Are you in this phase?

What is the name of the company and/or product?

Z Ventures, LLC is the company and inSphere is the product.

What problem does this solve?

inSphere is a Professional Relationship Management Service designed to help individuals develop better, closer, deeper, and longer-lasting relationships with those in their professional networks. inSphere allows an individual to gather and categorize, in one location, the facts and interactions you know about individuals in your professional network, then uses analytic tools to help our users develop these relationships.

Who is on the team?

Jon Wittmayer – I partnered with Hartwell Marc to build this product. With out them we would not be where we are today.

What is the specific technology or combination of technologies, framework, languages, etc. that makes this thing run?

It’s built on dot Net 4.0 using C#. We use the entity framework when interacting with the database. And to integrate with mobile apps we use web services. For hosting we use Windows Azure for its high availability.

When is the full launch/release date planned?

Towards the end of 2012. We’ll begin to commercialize the product at that time.

Is there a revenue model?

We are currently exploring multiple revenue models.  At present we would like to deliver this at a low cost subscription rate for premium features.

How big is the market?

Our initial target market is professionals how are in transition.   The market for a service like this is potentially very large.   While it’s hard to put an actual number on it, but the unemployment rate in the US is about 8.2% right now.  The working population in the US is about 240Million.  That roughly leaves 20 million people in the US out of work.  Linked In has a current user base of about 150 million users world wide.

What is your greatest strength?

I have successfully taken several Web based services to market, both in the US and internationally. I know how to understand what customers are looking for, build products from those needs, and successfully launch and market them.

What is your biggest weakness?

Keeping up with the latest and greatest technology trends. Filtering through all of that and determining what will end up making commercial sense is not always easy with out a strong technology partner.

What is one resource you could use that would take this to the next level?

I’m currently looking for a technology executive to partner with and join the business.

Is there anything else you would like to add?

Networking is so important to helping individuals move from one opportunity to the next. However the tools to help them do this are limited. We do a good job of connecting with people, but that is only one part of networking, the most important part is developing the relationship so that connection might actually lead to an opportunity some day. It’s this later part that is difficult and the tools to assist have not been available until now. If your interested in learning more about inSphere or would like to try our product visit us at or feel free to contact Jon directly.