Minneapolis’ much anticipated Pedal Brain closing shop


Pedal BrainPedal Brain, a Minneapolis startup initially founded some four years ago by local technology inventor and entrepreneur Matt Bauer, is “mothballing due to collateral damage.”

Truly a dynamic and audacious venture, Bauer’s ultimate vision was to combine hardware and software into a bike computer, training website and coaching platform for serious bicyclists.

Bauer had secured approximately $1m in funding since an early 2010 launch, completed numerous stages of R&D, had production and beta users, including some of the industries most well known names.