W3i triples growth for its mobile monetization business



By Dean Takahashi

“The mobile app monetization business has been good for W3i. The company told us that its revenue grew 330 percent in the second quarter, compared to a year ago, thanks to its success in helping app developers acquire new users.

Minnesota-based W3i helps developers and publishers make money from games through its app monetization and distribution networks. It launches ad campaigns that help developers get lots of installations for their apps and games. In one example, the company said it was able to deliver more than 80,000 app installations in a single day to one developer. Sometimes, that’s what it takes to get an app whose growth has slowed down to start taking off again.”

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