Otterology helps business owners make sense of whats happening from their Square POS through mobile management software with inventory control, transaction, and sales reporting.
Lazarchic says that their target number is 5,000 customers by the end of the year on Square alone, while lead developer Robert Speer is focused on extending to other mobile POS solutions such as Dwolla and PayPal Mobile, in addition to inevitable Quickbooks integration.
“As mobile payments continue to grow, we want to be the bridge,” explains CEO Mark Lazarchic. “Last year 19m used mobile payments, by 2017 that number is projected to be over $90m. This a niche that we will own.”
Otterology has raised $425k in seed capital from a variety of investors including Royal Street Investment (Utah), Rightside Capital (San Francisco), Two Bridges (South Dakota), with local angel investors Daren Cotter and Skyway Fund.