What is the name of the company and/or product? Where is it found online?
What problem does this solve and what was the “Aha” moment?
We help people connect to an audience at a location or event. Whether it’s a tradeshow, a restaurant, user conference, or even sporting event, RoomPoll makes it easy for you to collect feedback and information. There were actually two “Aha” moments:
- Attending a conference on digital marketing and being asked to fill out a paper feedback form after the presentation.
- Attending a local user group of 200 people where a basket was passed around to collect business cards to enter a drawing for an iPad.
We knew there was an easier way to do this so we started RoomPoll.
What is the full launch / release date planned?
We are live now. Just go to RoomPoll.com and see polls near you. Click “Login”, create an account, and start posting your own polls.
Who is on the team?
Co founder Brandon Rothe + a former Jobs2web employee, an incredibly talented developer, and a local sports media person.
What is the specific technology combination of technologies used? Is there any IP?
The site is built on Ruby on Rails and leverages various API’s for location and logins. As for IP, we do not have any approved patents at this time.
What is the size and scope of your market and how will you scale?
It’s difficult to define the size and scope of market at this point because we are really just starting to understand the various use cases. Some examples: Restaurants can collect feedback from patrons. Retail stores can offer coupons. User groups can raffle off iPads. Non-profits can collect pledges at a fundraising event. Right now our market is really anybody that wants to collect feedback or information.
As far as scaling, we will be profitable with a minimal amount of users. RoomPoll is built as a self-service model and our infrastructure is flexible to handle sizable traffic loads. As we start to figure out what drives user adoption, we can put our money into those resources and drive more results.
What is your revenue model?
Our primary revenue will come from a monthly or annual subscription to post polls. We are also experimenting with a bidding model to “own” or geofence locations such as a sports stadium or conference center. If you “own” the location, you own the ability to collect feedback and info for that time frame.
What is your greatest strength?
The ability for RoomPoll to be used for a lot of different companies and organizations is probably our biggest strength as we go to market. That flexibility is going to help us as we start to identify the value to our users and the niche markets where we can really help make a difference.
What is your biggest weakness?
Getting the word out about what we are doing. We’ve had some early success so we just need to keep doing the heaving lifting to get more people using RoomPoll.
What is one resource you could use that would take this to the next level?
We need to have more people using the service. If you are reading this, go sign up and give it a try. It’s free right now and we’d love to hear your feedback!
Is there anything else you’d like to add?
There are some really incredible things happening in the Twin Cities, especially in technology and startups. I encourage everybody to get out and support all of these up and coming companies and the sponsors of all the local events. Reach out to the organizations to ask how you can help. Whether it’s volunteering or donating time to help others, it’s important to give back.