Entrepreneur 2 Entrepreneur: Joe Stanton on Fundraising



Joe StantonThanks to Split Rock Partners for underwriting the Entrepreneur 2 Entrepreneur series.

Minnesota tech entrepreneur Joe Stanton formed software startup Elevate Research to address pain points around customer feedback/satisfaction and targeted marketing.

Elevate recently raised a $500k first round and is a finalist in this years Minnesota Cup competition.

What was your overarching approach/strategy to the first round?

My co-founder, John Cohoon, and I approach everything we do as an opportunity to learn, improve and have fun. It shapes our decisions. And we believe success follows from it. So we approached our seed round from the same perspective.