(Formerly Wahooly) Merges With Social Marketing App Loot



By Anthony Ha, TechCrunch

“Remember Wahooly? We wrote about the startup a couple of years ago, describing it as “Klout meets Kickstarter” because it allowed users to gain startup equity in exchange for promoting the company on social media. Since then, Wahooly joined the AngelPad accelerator, rebranded as, and shifted focus to reciprocal sharing (“I’ll tweet your link if you tweet mine”)  Now it’s announcing a merger with Loot, an Orlando, Fla.-based startup.”

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