Former Target Trio Gets Entrepreneurial With IoT Retail Platform Advos

AdvosAs ecommerce continues to grow into a dominating force of the modern retailing world, brick-and-mortar outfits of all shapes and sizes must adapt if they want to be competitive.

While still nascent in application, micro location technology aka ‘beacons’ appear to be one of the most promising frontiers for those seeking to bridge the gap between physical and digital retail.

Brook Oldre, Brandon Johnson and Brett Loney have plenty of combined experience in this arena, as they were all part of the team that developed Target’s mobile coupon program Cartwheel.