Minneapolis Wearable Startup Playtabase Lands Spot In Nashville Accelerator


ReemoMinneapolis wearable tech startup Playtabase has been selected to participate in the 2015 class of healthcare focused accelerator Jumpstart Foundry in Nashville, TN.

Playtabase develops the gesture controlled wrist apparatus Reemo which speaks with various smart home connected devices to “fundamentally improve the way people interact with their surroundings.”

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Led by CEO Al Baker, the venture will officially start in three days and run for 14 weeks before a demo day come  mid-august at Health:Further.  As part of the program, Playtabase gains $100k in funding to add to the $400k the’ve stacked from angels, partners — and even a previous accelerator.

Baker had this to say about the news:

“We are extremely excited to join JSF. They have strong ties to our home health community and they know how to get product into people’s hands. While all accelerators are generally focused on making companies fundable, not every accelerator brings expertise in building a sales and distribution model.  2014 was about designing and building, while 2015 is about revenue and traction. Jumpstart Foundry is the best group for us now to bring Reemo to market with the right partners.”


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  • http://twitter.com/casey__allen Casey Allen

    Really intriguing read from CEO Al Baker about the company’s choice to join not one, but THREE accelerator programs:


    • Al Baker

      Thanks for sharing, Casey. I’m interested in getting more perspectives on this topic as it evolves. Would love to hear any feedback you’ve got.

      • http://twitter.com/casey__allen Casey Allen

        I think it’s brilliant so long as startups are super cautious about not giving up a total of, say, 10% in aggregate equity to programs before the first equity round. If you’ve already raised a priced round then it’s even tougher. Which means:

        1. Research hard to find the right programs
        2. Try to negotiate that number with every program. For many it can be done.
        3. Put off raising money as long as humanly possible (a worthy goal anyways).

        It’s also arguably tough on a team as having the cofounders away from families so much is not always an option.

        But if your startup is mobile, hungry for learning, and is truly on to something new, I think this is a method that is very worthy of emulating. I commend you.

        Look forward to seeing you join Haxlr8r early next year. =)

        • Al Baker

          Awesome, Casey. I would absolutely agree on all points – especially the disclaimer since most startups that I see joining accelerators are less mobile. I’ve seen founders from ages 16-60+ in every single program.

          Haha – even I might say this is our last program :)