Local sportstech startup Player’s Health was chosen in April to represent Minneapolis on behalf of CoCo’s involvement with the program. Founder Tyyre Burks moved his company to Minneapolis from Chicago last November for family reasons and landed in CoCo’s Uptown establishment.
Player’s Health is a personalized medical record software for youth athletes that brings process, efficiency, and transparency into the equation for players, coaches and parents. He says there are over 46 million youth athletes across the US today, with north of a billion dollars in injury related liability settlements last year alone.
Burks points to 312,000 active users already on the platform, generating some 200k in revenue to date.
“We are well positioned to be the 800 lb gorrilla in a $2 billion dollar market,” Burks asserts. “…Our business model is a thing of beauty.”
Player’s Health was ultimately selected as the judges favorite, while Steve Case offered to invest $100k into each venture on the condition that they first receive $1m+ in committed capital within the next 100 days. Burks says they want to raise another $3m round now on top of the previous million captured coming out of Madison-based gener8tor.