B2B Analytics SaaS Startup Optimine Is Raising $600k

optimineOptimine Software is raising $600k in debt financing per this SEC disclosure, with $532k of that round claimed.

“OptiMine Software is a leader in cloud-based omni-channel marketing analytics and optimization that helps marketers grow their businesses and achieve significant ROI lift from their ad spend. Through OptiMine’s ad measurement and optimization platform, marketers maximize ROI by gaining insight into every ad’s contributions to financial performance, while optimizing ad mix and spend—across digital display, search and social channels.”