Opinulate’s New Social App is an Ambitious Data Play


Opinions are like smartphones. Everyone has one, and they’re made for sharing.

Exchanging personal views and preferences is at the core of ‘Pinion, a new iOS app developed by Minneapolis-based startup Opinulate.

On the consumer end, it’s a free download with a sleek interface that puts a fun, fill-in-the-blank twist on social media. On the business end, the app was conceived as a powerful data collection tool with significant long-term potential.