• Jeff Pesek

    Jeffs notes:

    “Lifestyle golf apparel for young and casual golfers”
    Problem = golf game and gold brands struggle to target younger consumers/ emerging markets

    primary channel is currently B2B w/ 165 accounts and increasingly selling online (shopify site and amazon)
    targeting $500k gross sales by years end
    golf apparel industry is growing 4% annually, contrary to perception, and projected to be $2b by 2019
    recognize the need to move more online over time
    part of gener8tors current cohort of 2017 startups, will be presenting again during demo day at TCSW