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A Workday With Jackson Lefebvre of ParkPoolr

Let’s not mince words — finding parking can be a huge pain in the ass. Jack Lefebvre seems to have felt some of the that pain, too. Why else would he have co-founded ParkPoolr, a new app that allows various property owners to monetize their extra parking spaces by renting them to the public?

This is A Workday With Jackson Lefebvre, CEO and co-founder of ParkPoolr.

Tell us a little about your background and how you got to where you are today.

Jackson Lefebvre

I am a currently a senior undergraduate student at the Carlson School of Management majoring in Finance and Entrepreneurial Management. I am also the founder of ParkPoolr, a platform that enables property owners like small businesses, hotels, churches, and houses to easily monetize extra parking spaces by renting them out to the public. When I am not finishing up my classes or working on my start-up, you can find me playing tennis, pick-up basketball, or getting into way too detailed of conversations with my friends about the Minnesota Vikings roster.

What time do you rise and shine?

9:00 a.m.

What do you usually eat for breakfast?

A bowl of Cheerios with milk.

What’s the first work-related task you tackle each morning?

Check emails and respond back to interested property owners/managers.

What is your workspace setup?

My primary workspace is a desk in my room and a MacBook Air laptop. I try to keep my desk pretty clean. However, my desktop on my laptop is another story 🙂

What’s the most interesting/fun/meaningful thing on your desk?

There’s nothing super meaningful on my desk. On the wall that faces my desk, I have a map of the world with tacks placed on every city I have visited.

What’s one piece of tech you can’t live without?

My laptop and phone.

What do you need to get done before lunch to feel like you had a productive morning?

I need to send out emails and set up Zoom meetings with potential ParkPoolr hosts (church property managers, small business owners, etc.).

What are you listening to these days?

Bob Dylan, The Goo Goo Dolls, and Kanye.

What is your current TV obsession?


What’s the last movie you saw and what would you rate it (out of five stars)?

“6 Underground.”  0 out of 5.

What book would we find on your nightstand?

“Blitzscaling” by Reid Hoffman and Chris Yeh.

Cats or dogs?


The best part about living in Minnesota is…

There is always something to do (great parks, sports games, events, concerts, etc.).

How do you fend off the post-lunch lull?

I try to work out in the morning before I shower. This usually gives me energy that lasts throughout the day.

What do you use to stay organized during a hectic day?

Hubspot with Gmail integration is very helpful.

What’s a recent work-related challenge you had to conquer? Walk us through your process.

The biggest challenge has probably been the postponement of sporting events and the impact it has had on ParkPoolr. We were set to relaunch our new app and platform at Minnesota United Soccer games this spring until the season was postponed indefinitely due to COVID 19. This has led me to pivot ParkPoolr away from an event parking focus to a hourly parking focus.  I have now been trying to create a sales pipeline of small businesses, hotels, churches, and houses with extra parking spaces in areas where parking is in high demand.

What’s one thing everyone could do to be more productive?

It’s important to set goals and stay accountable. I have found the more I share specifically what I am doing with mentors, roommates, parents, etc., the more I hold myself accountable.

What’s the last work-related thing you do every day?

Usually it’s scouting out potential new parking areas on Google Maps.

How do you decompress at the end of a long workday?

I like to hangout with my roommates, watch a movie, or play the video game FIFA.

What time do you usually hit the hay?



Photos courtesy of Jackson Lefebvre.


If there’s a community thought leader or founder who you’d like to see featured in our “A Workday With—” series, contact us on Twitter @TECHdotMN or email with the subject line “A Workday With— Submission.”

Alex Skjong
Alex oversees the content produced for BETA, Twin Cities Startup Week, and When he’s not writing or editing, there’s a good chance he’s enjoying a refreshing brew and explaining the merits of heavy metal (of which there are many).