Scribe plans to use the funds to scale its current model and team with additional improvements.
Minneapolis, MN: B2B marketing technology company, Scribe, has received a $400,000 investment from Traction Capital. The Minnesota based company provides businesses with handwritten notes scribed by robots to be mailed to customers. Traction Capital looks forward to working with the Scribe team as they continue to grow.
Scribe provides businesses with personalized, handwritten mailers for existing clients and lead generation. In addition to the letters, Scribe supplies its customers with segmented data farming, tracking numbers, and optimized ad copy. The mailers can be written in 20 different fonts with 20 variations of each letter, providing customers with an authentic letter. Once approved by their customer, Scribe can write and send the mailers within 48 hours.
"Here at Scribe, our bullish team’s vision is dedicated to creating an intimate, automated, personalized sales touch in a crowded digital world. The pairing of this principle with technology, marketing strategies, and strategic, data-driven white glove consulting, results in new a tool that connects business to their audiences. All with a track record other marketing channels or tools can't match. Traction and its team have become the ideal partner in our vision. Their unique approach to supporting their founders is not only why we partnered, but why together, we will reach our disruptive goal, " says James Schutrop, founder and CEO of Scribe.
With their recent investment, Scribe plans to scale their current model and team along with working to improve their product and portal interface and connecting directly to the top CRMs. All to create the gold standard of all automated nurturing touches.
Key advantages of Scribe’s solution include:
- Fast and easy targeted campaigns
- Trackable and profitable marketing
- Increase in marketing ROI
- Automated CRM triggered handwritten touches (Coming Soon)
Traction Capital and Scribe are excited to work hand in hand as the company’s success grows. With like-minded values, Traction looks forward to helping Scribe continue to expand their business. “As a business owner myself, I see a huge amount of value in handwritten notes to communicate with current and prospective customers. Scribe’s offering resonates with me, and I believe their product and service will be very successful. James Schutrop has a great vision for the company growth and enthusiasm for what he’s doing”, says Brian Cox, President of Traction Capital.
Scribe’s handwritten marketing campaigns provide handwritten letters and highly segmented data for real-estate, B2B and more. Scribe provides their clients with segmented data farming, tracking numbers, and optimized ad-copy. Since they launched in 2021, the company has written and tracked results for hundreds of thousands of mailers for customers around the country.
To learn more, visit: https://scribehandwritten.com/
About Traction Capital
Traction Capital is a Minnesota based venture capital and private equity hybrid fund on a mission to help entrepreneurs get what they want for the greater good. The principals at Traction Capital achieve this goal by making investments in and acquisitions of companies in the “capital gap” – a place where funding is often vital, but less available. Traction Capital uses its entrepreneurial approach and investor base to better connect with its portfolio founders as they work together towards a common goal.
For more information, please visit: https://tractioncapital.com/
Source: Traction Capital press release